Coaching

An expert training team offering live and virtual learning on your schedule.

Unlock your potential.

Your best life begins with an environment that inspires you.

Training & Education

  • The Imagine Lab

    Devoted exclusively to elite real estate training, The Imagine Lab helps agents become exceptional professionals in the industry by learning the critical fundamentals of the business in a revolutionary new way. With three physical locations spread across our company’s territory, the Lab combines state-of-the-art technology with client-based education, offering both in-person and remote web-based classes as well as one-on-one sessions designed to fully support the agent in business and life.

  • Ninja Selling

    We are strong advocates of Ninja Selling, a training program for real estate agents wholly focused on building relationships, listening to the customer and helping them achieve their goals. Graduates of Ninja Selling have reported increased productivity while generating predicable results and a continuous flow of customers through using the system. At the same time, new and experienced agents alike acquire techniques to improve their own mindset and program the non-conscious mind for success. We partner with Ninja Selling to offer local Ninja training events throughout the year.

  • Ask Athena

    Ask Athena is an ever-evolving digital databank of our collective knowledge and resources. Ask Athena, named after the Greek goddess of wisdom and knowledge, is focused on delivering answers to your questions on-demand. This new platform is an incredible resource for learning, how-tos, tips and tricks, updates, policies and procedures and so much more. You can simply search by topic or keyword, and you’re able to discover content via the easily organized categories.

On Purpose Onboarding

We know change can feel uncertain. That’s why we’ve thought of every detail to make onboarding an exciting, stress-free process.

  • A dedicated onboarding liaison for every new agent.

  • Every aspect of the transition managed to the most granular detail.

  • Immediate access to all our company has to offer.

  • A seamless experience so you can keep doing what you do best: helping clients buy and sell real estate.

  • Introduction to our Agent Health Benefits Program

  • "Going through a Ninja installation has taken my business to the next level. Following a proven system which was easy to implement and enjoyable made me want to stick with it. The ability to connect with other Ninjas all over the country was an added bonus."

    Patti Guarantano, Kent Brokerage

  • "When I joined Sotheby’s International Realty, there was so much training, so much hands-on support - it was seamless."

    Siobhan Dolce, Rye Brokerage

Your Coaches

Professional development is key to continued success. Increased confidence, negotiation and salesmanship are just a few of the ways we empower you to elevate your career.


  • Director of Agent Success

    With almost a decade of real estate knowledge and a background in corporate training for Apple Inc., Lily focuses on educating and empowering our agents. Her unique blend of passions encompass marketing, technology and everything in between. Lily's facilitation style can be described as informative with an infusion of humor and heart.

  • Co-President & Chief Sales Officer

    Carolyn's combined 20 years of experience in both sales and management have contributed to her expert ability to coach, develop and inspire. Now, in a role that demands elements from all of her previous areas of expertise, Carolyn imparts her dynamic and uplifting personality to bring out the best in agents in every facet of their lives - both personal and professional.

Let’s discuss your future.

Leverage us to level up your business. Get in touch to get started.

Your inquiry will be kept confidential.